Client Name
US Performing Arts (2020)
Project Description
This is a website I designed and developed for USPA, an established Summer camp program designed to help kids and teens learn skills in video production, costume design, dance, theater, illustration, computer arts, and so much more. They have an agreement with several prestigious US Universities including Stanford which allows students to enjoy USPA Summer camps on a University campus. USPA Alumni include the Obama sisters and Madonna’s kids among other notable attendees.
Creative Brief
USPA requested a slick yet functional new website to match the creative professionalism their brand represents. I also completed an overhaul of their existing site content and Information Architecture including adding improved wayfinding and a cleanup of their Categories and Tags. The result is an elegant and easy to use website reflecting the USPA mission. This website was designed to be managed in house by the USPA team.